PROJECT DETAILS

Topstep Brand Idenity Overhaul

A complete redefinition of Topstep’s visual language, messaging, and digital experience to better reflect the ambition, discipline, and momentum of modern traders.

ROLE
Creative Direction, Art Direction, Design

CREDITS
Brand Director: Kevin Vlk
Agency: Infinum & Scholar
Training Camp Design: Will Smith

Topstep_Trader_Podiums_v03.png
topstep_darkmode_conceptual_K_v01.png
Topstep_DarkMode_Conceptual_D_v01.png
topstep_darkmode_conceptual_j_v01.png
Topstep_brand_MountainTraders_v001.png
Topstep_DarkMode_Conceptual_I_v01.png
topstep_darkmode_conceptual_R_v01.png
topstep_darkmode_conceptual_L_v01.png
Topstep_brand_snowOct_v01.png
Topstep_DarkMode_Conceptual_E_v01.png
Topstep_Humanity_ProgressStarts_v02.png
topstep_darkmode_conceptual_Q_v01.png
Topstep_DarkMode_Conceptual_S_v01.png
Topstep_Humanity_CommunPanels_v02.png
Topstep_Humanity_IndicatorA_v02.png
Topstep_Humanity_DarkMode_Socials_16x9_youtube thumb_v01.png
Topstep_Humanity_DayTrading_Horizontal_v01.png
Topstep_Humanity_Goggles_v01.png
Topstep_Humanity_IndicatorB_v02.png
TraderSupport_ThreePeople_v001.png
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